Pelican Medication Systems, Inc. and BrandFreek Communications have entered into a strategic partnership help Pelican build their brand awareness and drive sales of their medication delivery products and services.

Our aging population is driving tremendous growth in long-term care and assisted living facilities. The increasing service demands have forced the pharmacies to find more efficient models to get the right medication to the right person at the right time.

In this transition, pharmacies have begun to switch to automated multi-dose packaged medications, produced by equipment such as the PACMed. However, many of the patient delivery systems used in the care facilities are not optimized to store and deliver the machine-packaged medication.

Pelican Medication Systems is well positioned to help these facilities and pharmacies transition to the new standard.

“Pelican is dedicated to support both the facilities and pharmacies during this transition,” say company founder Deepank Utkhede. “We sell and service a complete line of carts, cart upgrades, and medication boxes that can transition any care facility or pharmacy’s equipment to the new standard.”

“Pelican has the right products in place to help people get better health care by helping health care providers perform more efficiently,” says Chris Freek of BrandFreek Communications. “BrandFreek is thrilled to be able to help Pelican launch their cross-Canada expansion.”